In this episode, Ghost Cult’s Keefy chats with prolific artist Sofia Fraz of Exiled Hope and Forgotten Shrine. Sofia released a series of recent singles, including “Lightborn” in 2024. Her new album, the culmination of several years of work, Apocrphya releases in spring of 2025. Exiled Hope will also release a split album in early 2025 with Steel Forge, and also put out the Where Shadows Lie album with Forgotten Shrine this year as well! In addition to all her music, Sofia is a full-time law student and is fast becoming a trusted source of expertise in legal matters and PR in the music industry. We cover a lot of ground in this fun chat. Continue reading
Tag Archives: record deals
PODCAST: Heavy Business Episode 352 – Natasha Gorey (RPMpromotion) Beyond The Review
Heavy Business is a metal marketing podcast presented by C Squared Music. You’ve toiled away to make your music great, don’t drop the ball on the promotion! Meet your hosts – seasoned PR professional Curtis Dewar, and metal musician Aliyah Daye. We dig deep with our guests on when to DIY your promotion, and when (and how) to get help. Join the conversation as they chat with musicians, record execs, journalists, and more about how to get more eyes (and ears) on your music! Visit csquared.info for your PR and Marketing needs. In this episode, Aliyah and Curtis welcome in Natasha Gorey (RPMpromotion) to discuss reviews. Continue reading
PODCAST: Heavy Business Episode 351 – Hans Platz (Feuerschwanz. Dark Side of The Moon): Is it a Show or a Concert
Heavy Business is a metal marketing podcast presented by C Squared Music. You’ve toiled away to make your music great, don’t drop the ball on the promotion! Meet your hosts – seasoned PR professional Curtis Dewar, and metal musician Aliyah Daye. We dig deep with our guests on when to DIY your promotion, and when (and how) to get help. Join the conversation as they chat with musicians, record execs, journalists, and more about how to get more eyes (and ears) on your music! Visit csquared.info for your PR and Marketing needs. In this episode, Aliyah and Curtis welcome in Hans Platz (Feuerschwanz. Dark Side of The Moon) to discuss his new album, with Feuerschwanz and the art of performing. Continue reading
PODCAST: Heavy Business Episode 350- Adrian Baxter (artist to The Halo Effect, Blackbraid, and more): Why Artists Should be Selfish
Heavy Business is a metal marketing podcast presented by C Squared Music. You’ve toiled away to make your music great, don’t drop the ball on the promotion! Meet your hosts – seasoned PR professional Curtis Dewar, and metal musician Aliyah Daye. We dig deep with our guests on when to DIY your promotion, and when (and how) to get help. Join the conversation as they chat with musicians, record execs, journalists, and more about how to get more eyes (and ears) on your music! Visit csquared.info for your PR and Marketing needs. In this episode, Aliyah and Curtis welcome in Adrian Baxter, metal artwork creator.Continue reading
PODCAST: Heavy Business Episode 349 – Jenny Mac: The New Social Media Specialist of C-Squared Music Marketing
Heavy Business is a metal marketing podcast presented by C Squared Music. You’ve toiled away to make your music great, don’t drop the ball on the promotion! Meet your hosts – seasoned PR professional Curtis Dewar, and metal musician Aliyah Daye. We dig deep with our guests on when to DIY your promotion, and when (and how) to get help. Join the conversation as they chat with musicians, record execs, journalists, and more about how to get more eyes (and ears) on your music! Visit csquared.info for your PR and Marketing needs. In this episode, Aliyah and Curtis welcome in C-Sqaured Marketing’s new Social Media Specialist Jenny Mac about the do’s and don’ts of social media management, concentration, and advertising! Continue reading
PODCAST: Heavy Business Episode 348 – Estevan Vega (Capulet Entertainment) on Starting and Running Capulet Fest
Heavy Business is a metal marketing podcast presented by C Squared Music. You’ve toiled away to make your music great, don’t drop the ball on the promotion! Meet your hosts – seasoned PR professional Curtis Dewar, and metal musician Aliyah Daye. We dig deep with our guests on when to DIY your promotion, and when (and how) to get help. Join the conversation as they chat with musicians, record execs, journalists, and more about how to get more eyes (and ears) on your music! Visit csquared.info for your PR and Marketing needs. In this episode, Aliyah and Curtis welcome in promoter and author Estevan Vega (Capulet Entertainment) about Capulet Fest – taking place this weekend in Connecticut and featuring Norma Jean, Miss May I, Anberlin, All That Remains, and more.Continue reading
PODCAST: Heavy Business Episode 341 – Keefy of Ghost Cult Magazine on Advertising for Bands
Heavy Business is a metal marketing podcast presented by C Squared Music. You’ve toiled away to make your music great, don’t drop the ball on the promotion! Meet your hosts – seasoned PR professional Curtis Dewar, and metal musician Aliyah Daye. We dig deep with our guests on when to DIY your promotion, and when (and how) to get help. Join the conversation as they chat with musicians, record execs, journalists, and more about how to get more eyes (and ears) on your music! Visit csquared.info for your PR and Marketing needs. In this episode, Aliyah and Curtis welcome in Keefy of Ghost Cult Magazine to discuss advertising strategies and how bands can make the most of their money. Continue reading
PODCAST: Heavy Business Episode 340 – JJ Koczan (The Obelisk): The Hidden Perks of Hiring PR
Heavy Business is a metal marketing podcast presented by C Squared Music. You’ve toiled away to make your music great, don’t drop the ball on the promotion! Meet your hosts – seasoned PR professional Curtis Dewar, and metal musician Aliyah Daye. We dig deep with our guests on when to DIY your promotion, and when (and how) to get help. Join the conversation as they chat with musicians, record execs, journalists, and more about how to get more eyes (and ears) on your music! Visit csquared.info for your PR and Marketing needs. In this episode, Aliyah and Curtis welcome back friend of the show JJ Koczan of The Obelisk to discuss The Hidden Perks of Hiring PR. Continue reading
PODCAST: Heavy Business Episode 339 – Holly Royle on How to DIY Your Own PR Campaign
Heavy Business is a metal marketing podcast presented by C Squared Music. You’ve toiled away to make your music great, don’t drop the ball on the promotion! Meet your hosts – seasoned PR professional Curtis Dewar, and metal musician Aliyah Daye. We dig deep with our guests on when to DIY your promotion, and when (and how) to get help. Join the conversation as they chat with musicians, record execs, journalists, and more about how to get more eyes (and ears) on your music! Visit csquared.info for your PR and Marketing needs. In this episode, Aliyah and Curtis welcome Holly Royle to teach bands how to do their own DIY PR campaigns.Continue reading
PODCAST: Heavy Business Episode 338 – Andrew Voigt of Blacforje Magazine
Heavy Business is a metal marketing podcast presented by C Squared Music. You’ve toiled away to make your music great, don’t drop the ball on the promotion! Meet your hosts – seasoned PR professional Curtis Dewar, and metal musician Aliyah Daye. We dig deep with our guests on when to DIY your promotion, and when (and how) to get help. Join the conversation as they chat with musicians, record execs, journalists, and more about how to get more eyes (and ears) on your music! Visit csquared.info for your PR and Marketing needs. In this episode, Aliyah and Curtis welcome in Andrew Voight of Blacforje Magazine on starting a new music blog!Continue reading