So last week Taylor Swift surprise dropped her amazing new album folklore. In conjunction, she released music videos for every single song. When this is all said and done there will no doubt be endless interviews, exclusive content promotions, and bundles. That being said – by and large… surprise drops are basically never a good idea, especially for metal bands. Continue reading
Want to know one of the best places that you can close sales? The direct messages. Yeah – that’s right the DMs. The Instagram DMs. This is one of the hottest places to sell and I feel like no one in heavy music is using it nearly enough. In a world where are trying to just sell 300 units to be a success – why aren’t more of us taking advantage? Continue reading
So going forward I think we are going to start to see a whole new take on Facebook lives. There are a lot of interesting things happening in this space but I think that the lives that really clean up are going to start shifting. I think we are about to see the rise of the ‘casual live’.
After we pick apart what the casual live looks like I then want to take a minute to talk about why it works then of course break down how you can do it. Once you start to remove some of the stress and stigma from doing a live, I think it becomes a much more accessible and fun experience for everyone! Continue reading