So I wanted to get some quick thoughts out on something that I’ve been asked to talk a lot about lately – the ways to get signed to the label. This is of course one of the more common questions that people have about the music industry and it’s definitely a tricky one to figure out year in and year out. The thing is, getting signed is not a binary thing, not a specific formula. Continue reading
This is the big one, the thing that if you understand can really move the needle for your ads and get you records selling. Understanding how to create effective creative, that is to say, images or videos for your marketing is essential if you are trying to close sales and run an ad that actually works. Continue reading
Running ads on Facebook is extremely difficult. There’s a lot of ins and outs that you have to understand otherwise you are pissing away money. There’s obviously been a ton of hacks to help with this but I can assure you a lot of it is mere quackery. So I wanted to write an article talking about the three biggest mistakes people make on Facebook ads.