Hey, so I’m Matt Bacon and I’m honored to be writing for Ghost Cult Magazine. You may already know me from the Dumb & Dumbest podcast graciously hosted on this site, you may also know me from my work as a music industry consultant both for independent bands and labels including Prophecy Productions and Ripple Music. Now that we’ve got that out of the way, just want you to know that you’re probably not gonna like reading this one because I’m going to ask you to do something hard that you are not going to be interested in even attempting – and I don’t blame you, because though the payoff is huge it’s going to suck during the process. What I’m talking about is maximizing your engagement. This means going out and focusing on interacting with everyone who gives a shit about you and engaging with everyone who could potentially give a shit about you. This is a hard one but it’s also one that can actually end up being really rewarding and fun, giving you meaningful experiences that lead to productive long term relationships.


