Spotify’s CEO Reveals Metallica Chooses Setlists According To Local Song Stats


Lars Ulrich of Metallica, by Victoria Anderson

In the Spotify earnings call today, CEO Daniel Ek said Metallica looks at what audiences are listening to on the music-streaming service in the city it’s playing in, and changes the setlist to based on the data. For years and years, Lars Ulrich has made the set list night after night, tour after tour. Read the excerpt from a report by industry website Quartz.Continue reading