Sad times for heavy music radio fans in the Boston area as legendary station WAAF, which played an integral part in Rock and Metal programming for fifty years has been sold and will swap formats this Saturday. Entercom Communications Corp., a leading media and entertainment company and one of the two largest radio broadcasters in the U.S., on Tuesday, announced a deal to sell Rock 107.3 WAAF Boston to Educational Media Foundation for $10.75 million in cash. EMF has confirmed they will convert to ‘contemporary Christian’ programming. WAAF was not only a booster for rock but was instrumental in breaking mainstream active rock and countless metal bands to commercial acclaim. Some of their other stations will still air the rock formats for now, but it definitely signifies the end of an era. 

“We’re very pleased that we’re able to bring contemporary Christian radio to the Boston area,” said Joe Miller, the company’s vice president of signal development. “Boston is one of the last major markets we haven’t been able to get a major signal into until now.”

Entercom said it will continue to air the rock format on its existing HD stations, 104.1 HD2 and 93.7 HD2, and on radio.com. The FCC has to approve the transaction, but 

WAAF lost Greg Hill, the host of the “Hill-Man” morning show for more than 28 years, in 2019, when Entercom announced he would join Sports 93.7 WEEI’s morning show.

“The Greg Hill Show” now airs from 6 to 10 a.m. on WEEI.